Are You Not Making Sales? 3 Reasons Why People Buy
Are You Having a Hard Time Getting People To Take Action? Here are 3 Reasons Why People Make Decisions. Tap 1 and create a win win with your prospects.
Your prospects need what you have, the universe brought the two of you together. You need to ask questions and open these emotions that your prospects want to tell you.
There are only 3 “triggers” that will cause someone to buy:
1. Pain
2. Gain
3. Fear
The key is tapping into one or more of these key “emotions” or “triggers”. If you don’t…no one is taking any action.
The challenge is 97% of business owners try to “sell” on the gain emotion. Money, Dreams, Cars, recognition, etc…
This is the LEAST motivating for the long term…let me explain. I can get someone excited to buy as I have them in an emotional state of all the wonderful things they are going to get by joining my business…but as we all know, it takes time to build a business and what emotion kicks in when they get their first “no”?
Fear…right? “oh, my gosh this is going to be harder than I thought”….Wow, can I really succeed?…What if I fail?…Did I make the right decisions?….Can I get my money back?…etc….
Just remember this one simple fact:
“People Buy Emotionally, BUT, They Justify Factually”
Meaning, unless it makes me money or provides some kind of return that is tangible, people will go into a fear state of mind and cancel…that is why the Network Marketing profession is a revolving door for many companies because they focus so much on the product and giving a new Distributor “sales material” and “product” and say “great job…now go out and build your business” but not giving the new distributor any tools to run, oh yeah, the BUSINESS….THIS IS A BUSINESS, IF YOU RUN IT LIKE A BUSINESS, IT WILL PAY YOU LIKE A BUSINESS…unless you are just a consumer of the product.
That is why I teach, Fear is a much greater motivator….go create some! One of the biggest fears is losing my MONEY!
So, if I can show you that everyday you go work your 9-5 job and lose approx. $300-$500/month in taxes by not having a home business….I have now shifted the power from the buyer to the seller. Everyone will want to know how to KEEP $300-$500/month immediately but you will always hit the “money obstacle” when you ask them to SPEND $300-500 to join your business.
Most people are not sales reps, networkers, outgoing….you need to quickly show your prospect how to stop selling and start helping others get a raise in their 9-5 job by joining your business…this gives them a way to be profitable month 1 and keep them in the business long enough to learn the business, comp plan, and talking product with others.
Remember this, Network Marketing/Direct Sales is a profession of duplication and unless you can give your team a “non-threatening”, duplicatable and without reputational risk to introduce to their network, you will find yourself constantly pumping up the balloon that keeps deflating!
Want to learn more on how to make this happen? Watch this webinar now and discover 3 secret strategies to recruit 1 new person in your network marketing business in 7 days – Click Here to Watch
Enjoy People. Listen More.
To The Top!
Eric Tippetts
Ps. Check out some recent Press Releases on our new Rocket Recruiting V.3
Also, the launch of The Abundance Pub
